Blog · Tag
exec-summary.
4 posts in this archive.
Three exec summaries I rewrote this week, part 10
The monthly exec-summary teardown, continuing. Three real openings rewritten this week. What was wrong, what I changed, and the rule each rewrite reinforced.
Three exec summaries I rewrote this week, part 5
Continuing the field-note series. Three before-and-after passages from real (anonymized) executive summaries, with the rewriting reasoning made explicit.
Three exec summaries I rewrote this week, part 3
Field notes from the editing desk. Three illustrative before-and-afters of executive summary openings I cut down this week, and the pattern each one is fighting.
Three exec summaries I rewrote this week
Three before/after exec summary openings — illustrative, not customer-attributed. The pattern is the same: replace the abstract with the specific, replace the categorical with the buyer.
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